Effective Date: 06/06/2025
Introduction
AdApex is committed to protecting and respecting your privacy. This Privacy Policy outlines how we collect, use, and safeguard your personal data when you visit our website, https://adapex.uk, or engage with our services.
Information We Collect
We may collect and process the following data:
- Personal Identification Information: Name, email address, phone number, and other contact details.
- Technical Data: IP address, browser type and version, time zone setting, browser plug-in types and versions, operating system, and platform.
- Usage Data: Information about how you use our website, products, and services.
- Marketing and Communications Data: Your preferences in receiving marketing from us and your communication preferences.
How We Use Your Information
We use the information we collect to:
- Provide, operate, and maintain our website and services.
- Improve, personalize, and expand our website and services.
- Understand and analyze how you use our website and services.
- Develop new products, services, features, and functionality.
- Communicate with you, either directly or through one of our partners, including for customer service, to provide you with updates and other information relating to the website, and for marketing and promotional purposes.
- Process your transactions and manage your orders.
- Send you emails.
- Find and prevent fraud.
Legal Basis for Processing Personal Data
We process your personal data on the following legal bases:
- Consent: You have given clear consent for us to process your personal data for a specific purpose.
- Contract: The processing is necessary for a contract we have with you, or because you have asked us to take specific steps before entering into a contract.
- Legal Obligation: The processing is necessary for us to comply with the law.
- Legitimate Interests: The processing is necessary for our legitimate interests or the legitimate interests of a third party.
Data Retention
We retain your personal data only for as long as necessary to fulfill the purposes we collected it for, including for the purposes of satisfying any legal, accounting, or reporting requirements.
Data Sharing and Disclosure
We do not sell, trade, or rent your personal data to others. However, we may share your data with trusted third-party service providers who assist us in operating our website, conducting our business, or providing services to you, as long as those parties agree to keep this information confidential.
International Data Transfers
Your information, including personal data, may be transferred to — and maintained on — computers located outside of your country where the data protection laws may differ. We ensure that appropriate safeguards are in place to protect your data.
Your Data Protection Rights
Under data protection law, you have rights including:
- Access: You have the right to request copies of your personal data.
- Rectification: You have the right to request that we correct any information you believe is inaccurate or complete information you believe is incomplete.
- Erasure: You have the right to request that we erase your personal data, under certain conditions.
- Restrict Processing: You have the right to request that we restrict the processing of your personal